30 Under 30 is an educational and professional development initiative created for female corporate event planners under the age of 30.
This initiative is designed specifically for professionals working in in-house corporate event teams or closely related corporate roles who are at an early stage of their careers and want to strengthen their skills, decision-making, and understanding of corporate event strategy.
Why we created 30 Under 30
The corporate events industry is evolving rapidly: in complexity, scale, technology, and expectations. Yet many young event planners enter the profession without access to structured guidance, real-world education, or experienced professionals who can help them navigate their roles.
EVA Alliance created 30 Under 30 to help educate the next generation of corporate event planners by connecting them with senior, experienced professionals who have built and led corporate event functions inside large organizations.
Why join
This program is for you, if you want to
Shape your role as event marketer
Position yourself as an expert
Enhance your strategic thinking
Increase your visibility in the organisation
What selected participants will receive
Participants accepted into 30 Under 30 will take part in a 3-month structured learning and guidance experience, including:
- Monthly educational sessions (1 per month, over 3 months, 3-hour sessions)
Focused on practical topics relevant to corporate event roles, such as:- Planning and managing corporate events at scale
- Stakeholder management and internal communication
- Budgeting, ROI, and strategic thinking
- Career development within corporate environments
- Guidance from senior corporate event planners
Access to experienced EVA members who will share real-world insights, lessons learned, and professional advice. - Connection to a cross-generational professional community
Engagement with both peers and senior leaders within EVA Alliance, fostering long-term learning and professional growth. - A safe, professional space to ask questions and learn
Designed to help participants improve their day-to-day work, confidence, and decision-making in corporate event roles.
Preliminary program
- Understanding the role of event marketer, strategic positioning
- Strategic event design
- Stakeholder management and negotiation
- Creation of personal brand
- Impact of AI on event marketers
- Practical exercises
DATE: to be confirmed
Why EVA Alliance
EVA Alliance is a global community of senior-level corporate event leaders and strategists from multinational companies across multiple industries. Our members manage complex corporate events, internal and external, at scale, and bring decades of combined experience in corporate event leadership.
This initiative is led by Gerd De Bruycker and professionals who understand:
- How corporate event teams operate internally
- The pressures, expectations, and realities of in-house roles
- What young planners need to succeed, grow, and add strategic value
Application process
30 Under 30 is by referral and application only.
All applications are reviewed by EVA Alliance, and participation is granted to candidates whose profiles align with the objectives of the initiative.
Please complete the form below to apply.
